In a Business 2 Community article, B2B marketing and web development expert Kara Jensen described responsive web design (RWD) as “the new standard” when it comes to search engine optimization (SEO) and professional web design, instead of just a passing trend. This is because of how Google recommends RWD.
Google regularly publishes guidelines and best practices for web designers and developers. These guidelines matter when it comes to SEO because Google holds the largest percentage of online search—a whopping 67%, with the strongest contenders (Yahoo! and Bing) not even being close. So, if you are doing some internet marketing in Naples, it’s important to pay attention to what Google says.